Haruv Institute - Annual Report 2017

HARUV IN COMMUNICATIONS AND THE SOCIAL MEDIA

In 2017 the Haruv Institute’s activities were reviewed and gained exposure in the various media platforms. For all the reportage, see the link “Haruv in the Media” in the Haruv Institute’s internet site The Institute’s Facebook page has recorded many interactions and interest in the ongoing updates (about 900 followers). The average post gains large exposure (about 800 people), whereas the most successful post is the video introducing the Haruv Children's Campus, which won extensive, viral exposure and was viewed by 35,500 people. These are organic data figures that don’t include financed promotional efforts. The main goal is to present professional knowledge and the activities of the Institute in the field of maltreated children to professionals in the field. Our Facebook page provides constant, direct contact between the professional workers, with the objective of facilitating a professional dialogue and platform for discussion of topics raised.

Link to the Haruv Institute’s Facebook Page: https://www.facebook.com/haruvinstitute/

ANNUAL REPORT 2017 I 97