70 YEARS OF ACTIVITY For Cancer Patients

Israel Cancer Association // Annual Report 2022

ICA Newsletter to Donors The ICA sends out a special bi-annual newsletter to donors on Rosh Hashana and Passover. The newsletter contains a personal greeting from the ICA Chair, Prof. Abraham Kuten , and details ICA’s activity for patients and survivors. ‘The Other Side’ A musical collaboration between Israeli artist Avraham Tal and Elad and Sagi Mezamer , who wrote a song about losing their sister to breast cancer, produced a song, ‘The Other Side’, which premiered at the opening ceremony of the 2022 ‘Door Knock’® fundraising campaign at the president’s residence.

Collaboration with Maison Kayser n marking breast cancer awareness month, the bakery chain Maison Kayser collaborated with the ICA in selling pink brioche cakes. All proceeds were a donation to the ICA. Round-Up In 2022, the ICA joined ‘Round-Up’, a project that enables donors to round up their credit card payments, digital wallet or salary so that the difference is automatically donated to their cause of choice. ICA Purim Baskets Fundraising Sale in marking the Purim festival, the traditional food basket sale was held, fully dedicated to supporting the ICA’s extensive activity. A new mini-site was established in order to manage the orders and sales.

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